Volkswagen (VW) has been known for creating memorable and impactful commercials over the years. One of their most popular commercials is the VW commercial with a little girl laughing. The commercial showcases a young girl sitting in the back seat of a VW car, laughing uncontrollably as she enjoys the drive.
The little girl in the commercial is played by actress Lily Forman. Lily was just 4 years old when she filmed the commercial and her infectious laughter captured the hearts of viewers around the world. The commercial was directed by award-winning director Joe Pytka, known for his work on iconic commercials for brands like Nike and Pepsi.
The VW commercial with the little girl laughing has been praised for its simplicity and emotional impact. The innocence and joy of the little girl’s laughter resonated with audiences and helped to create a strong connection between viewers and the VW brand.
In addition to the VW commercial with the little girl laughing, there have been several other commercials that have featured children in a similar way. Let’s take a look at four other commercials that use children to convey emotion and connect with viewers:
1. Coca-Cola “Happiness Factory” – This commercial features a young boy who discovers a magical world inside a vending machine where Coca-Cola is made. The commercial uses fantastical elements to convey the idea of happiness and joy associated with drinking Coca-Cola.
2. McDonald’s “Playground” – In this commercial, a group of children are shown playing on a McDonald’s playground, laughing and having fun. The commercial highlights the fun and playful atmosphere of McDonald’s restaurants and appeals to families with young children.
3. Cheerios “Gracie” – This commercial follows the story of a young girl named Gracie who learns about the importance of heart health from her grandfather. The commercial uses the innocence and sincerity of children to convey a heartfelt message about health and family.
4. Amazon Prime “Lion” – This commercial features a young boy who dresses up as a lion to impress a girl he likes. The commercial shows the boy’s determination and creativity in pursuing his crush, and ultimately conveys the message of using Amazon Prime to get what you want.
When it comes to creating a commercial like the VW commercial with the little girl laughing, there are many factors to consider. The cost of producing a commercial can vary greatly depending on the scale of the production, the talent involved, and the length of the commercial. In the case of the VW commercial, it is estimated that the production budget was around $1 million, with a significant portion of that budget going towards casting and talent fees.
Actors like Lily Forman, who played the little girl in the VW commercial, are typically paid a fee based on their level of experience and the scope of the project. Child actors in commercials can earn anywhere from a few hundred dollars to several thousand dollars for a single project, depending on their role and the production budget.
Now, let’s address some common questions and answers about the VW commercial with the little girl laughing:
1. Who is the little girl in the VW commercial?
The little girl in the VW commercial is played by actress Lily Forman.
2. How old was Lily Forman when she filmed the VW commercial?
Lily Forman was 4 years old when she filmed the VW commercial.
3. Who directed the VW commercial with the little girl laughing?
The VW commercial with the little girl laughing was directed by Joe Pytka.
4. What is the message of the VW commercial?
The VW commercial with the little girl laughing conveys a sense of joy and happiness associated with driving a VW car.
5. How much did it cost to produce the VW commercial?
The production budget for the VW commercial was estimated to be around $1 million.
6. How much was Lily Forman paid for her role in the VW commercial?
The fee paid to Lily Forman for her role in the VW commercial has not been disclosed, but child actors can earn anywhere from a few hundred to several thousand dollars for a single project.
7. What other commercials have featured children in a similar way?
Other commercials that have featured children to convey emotion include Coca-Cola’s “Happiness Factory,” McDonald’s “Playground,” Cheerios’ “Gracie,” and Amazon Prime’s “Lion.”
8. Why do advertisers use children in commercials?
Advertisers often use children in commercials because they are seen as relatable, innocent, and can evoke strong emotions in viewers.
9. What is the significance of the little girl’s laughter in the VW commercial?
The little girl’s laughter in the VW commercial is meant to convey a sense of joy and happiness associated with driving a VW car.
10. How did the VW commercial with the little girl laughing resonate with audiences?
The VW commercial with the little girl laughing resonated with audiences by capturing the innocence and joy of childhood and creating a strong emotional connection with viewers.
11. What impact did the VW commercial have on the brand?
The VW commercial with the little girl laughing helped to humanize the brand and create a positive association with joy and happiness.
12. How can advertisers create a successful commercial like the VW commercial with the little girl laughing?
To create a successful commercial like the VW commercial with the little girl laughing, advertisers should focus on creating a strong emotional connection with viewers, using relatable and authentic storytelling, and showcasing the brand in a positive light.
13. What can we learn from the VW commercial with the little girl laughing?
The VW commercial with the little girl laughing teaches us the power of simplicity, authenticity, and emotional storytelling in creating a memorable and impactful commercial that resonates with audiences.